The tech industry’s reputation has taken several hits in recent years over privacy breaches, allegations of bias, and concerns over election interference, causing a backlash in public opinion. But exactly how severe in this “techlash” among American consumers? What do they think government’s role should be in regulating the sector? A recent NetChoice poll attempts to answer these questions. The organization’s president and CEO, Steve DelBianco, joins the show to discuss the poll’s results.
It looks like it’s going to be a tough mid-term for Republicans. And if beltway Republicans keep-up their attack on Google and Facebook, new polling shows reelection may be even tougher.
Some Congressional Republicans think demonizing Silicon Valley is their key to mobilizing grassroots and voters. The tech industry leans liberal and is largely based in California. The thinking of some Republican strategists goes that this makes big tech a perfect target for Republican attacks.
This thinking has led to new calls for federal regulation of internet companies by otherwise limited government Republicans. But Republican voters overwhelmingly value big tech platforms and oppose government intervention in the tech industry.
Washington D.C., September 25 – Today, NetChoice called on members of the Senate Commerce, Science and Transport Committee to resist imposing heavy-handed regulations on online platforms. The hearing, “Examining Safeguards for Consumer Data Privacy” will take place on Wednesday, September 24th. New polling from NetChoice and Zogby Analytics shows Americans have little appetite for heavy-handed government regulation of tech platforms.
“Congress should listen to Americans and resist the temptation to overregulate tech platforms,” said Steve DelBianco, President of NetChoice. “The vast majority (71%) of Americans prefer that advertising continues to pay for their free online services. Heavy-handed regulation could undermine the business models Americans want and would lead to fewer services and more paywalls.”
“Don’t interrupt the online experiences and innovation that Americans enjoy,” continued DelBianco. “Americans have no appetite for heavy-handed government regulations, and Congress should listen to them.”
*About the Survey: From August 6-8, 2018 Zogby Analytics conducted an interactive survey of 1,222 adults focused on consumer attitudes toward Internet platforms and government regulation. The survey, commissioned by NetChoice, has a margin of error of +/- 2.8%. More information can be found at netchoice.org/TechLashPoll.
NetChoice is a trade association of eCommerce businesses who share the goal of promoting convenience, choice, and commerce on the net.
Just 5% of Americans Want Antitrust Focus on Tech
WASHINGTON, September 24, 2018 – Americans overwhelmingly value the contributions of the technology industry and do not support antitrust enforcement, despite aggressive rhetoric from President Trump, a new NetChoice survey* of 1,200 U.S. consumers found.
President Trump has placed America’s largest tech platforms in the crosshairs of U.S. antitrust authorities. Attorney General Jeff Sessions is also holding a meeting with several State Attorneys General today to discuss accusations of social media bias. But Americans don’t support an antitrust crack down on America’s most innovative businesses.
New polling shows that only about 5% of Americans (on both sides of the political aisles) say the federal government should focus anti-competitive enforcement on the tech industry. Further, just 1 in 5 Americans say the break-up of big tech would most benefit consumers.
The value of tech to consumers and businesses is clear.
Over 70% of Americans say that digital advertising platforms like Google and Facebook are valuable to both small businesses and the national economy. Just 13% say that they have had a negative experience with large Internet platforms and 72% say that services like Facebook, Google, and Amazon make it easier for them to connect with people in their community.
“President Trump’s fixation on breaking up tech platforms lacks support from Americans,” said Steve DelBianco, president of NetChoice. “Antitrust policy needs to be guided by facts, not emotional outbursts. The government cannot violate the First Amendment by forcing Internet platforms to suppress negative news. Internet platforms are a boon for American consumers, businesses, and, in turn, the U.S. economy. The President should listen to regular Americans and allow U.S. tech companies to continue to thrive and innovate.”
*About the Survey: From August 6-8, 2018 Zogby Analytics conducted an interactive survey of 1,222 adults focused on consumer attitudes toward Internet platforms and government regulation. The survey, commissioned by NetChoice, has a margin of error of +/- 2.8%. It is available at NetChoice.org/TechlashPoll
NetChoice is a trade association of eCommerce businesses all of whom share the goal of promoting convenience, choice, and commerce on the net.
AMERICAN CONSUMERS REJECT GOVERNMENT INTERVENTION IN TECH: “LET US PICK INTERNET PLATFORM WINNERS AND LOSERS,” NEW NETCHOICE RESEARCH FINDS
Just 5% Say Regulators Should Focus Anti-Competitive Enforcement on Tech
Americans Prefer Interest-Based Ads Over Paying for Content By a 3-1 Margin
SEPTEMBER 12, 2018, Washington, DC – State and federal legislators on both sides of the aisle have called for more regulation of the technology industry. However, new research from NetChoice shows that Americans want a light regulatory touch for tech companies, believing that consumer spending and online surfing habits should be the ultimate means of ensuring competition and consumer choice.
According to a survey* of more than 1,200 U.S. consumers conducted by Zogby Analytics, only 5% said that regulators should focus anti-competitive enforcement on the tech industry. Only 10% think the government should prevent successful online businesses from acquiring other companies.
“There is a disconnect between American consumers and the anti-tech community,” said Steve DelBianco, president of NetChoice. “Americans prefer to make their own decisions rather than having a heavy-handed government determine what is ‘best’ for them.” Read more
Our data shows that Americans see the growth of online platforms has had a positive impact on the economy. Online platforms have not only allowed businesses of every size to reach potential customers nationwide, but also to advertise to them intelligently based so that they can reach the sort of customers more likely to buy their products. For many businesses, this has enabled them to thrive rather than just survive.
Consumers have benefitted too. Greater competition, innovation, and a reduction in the information gap has all been enabled by online platforms. With their help, an ideal purchase is only a click away.
58% of Americans, and 73% of those between 18 and 24 years old, say online platforms helped them discover a small business they had not previously known.
Online platforms haven’t just benefited commerce, either. 72% of Americans said that online platforms have enabled them to be in better touch with their community.
Over three quarters of Americans (77%) believe that the ability to place digital ads on these platforms is valuable to small businesses. This benefit extends to the wider economy too, with 70% of Americans believing that digital advertising is valuable to the national economy.
Evidently, Americans value their access to online platforms and the advertising services they provide. Politicians should avoid passing regulations that risk undermining every the benefits of the internet at every layer of society – from how individuals interact with their local community, to the viability of small businesses, to the wider economy.
Online platforms have become a vibrant and important component of our economy and society.
President Trump’s Heat on Tech Industry Not in Sync with Americans and His Base
New Polling Shows by a 7-to-1 margin Republicans believe online regulation would harm consumer freedom and choice on the internet
Washington, D.C., August 29, 2018 – President Trump’s attack on America’s most popular online search provider Google along with regulatory threats from White House Economic Advisor Larry Kudlow are not supported by most Americans, according to new research from NetChoice.
NetChoice found that by a 7-to-1 margin, Republicans agree, rather than disagree, with the idea that online regulation would harm consumer freedom and choice on the internet.
“When the Administration says they are “taking a look” at regulating Google Search results, they really mean that they plan on regulating political speech,” said Steve DelBianco, president of NetChoice.
“Forcing Google to demote critical news about President Trump blatantly conflicts with the first amendment and endangers all forms of online expression. Businesses must be allowed to do what is best for their users.
The basic tenets of capitalism need to hold true on the Internet. Consumers pick winners and losers, not bureaucrats.”
About the Polling
NetChoice commissioned research firm Zogby Analytics to conduct an interactive survey of more than 1,200 U.S. consumers from Aug. 6-8. The poll has a margin of error of +/- 2.8%. The entire survey will be publicly available in September.
Sen. Mark Warner (D-Va.) recently laid out his plan to “solve” modern day tech issues. But despite his good intentions, he has proposed policies that would break down our greatest economic engine – the tech industry.
The 20-page white paper call “Potential Policy Proposals for Regulation of Social Media and Technology Firms” represents noble ideas that would result in knee-capping American innovation, promoting increased market consolidation, and undermining privacy – all while leaving the problems the paper seeks to solve unaddressed.
Content moderation can be controversial, as demonstrated earlier this week when leading online platforms removed content and accounts posted by Alex Jones and his media property “Infowars.”
Many conservatives contend that the removal of Alex Jones’s content violated his freedom of speech. Ironically, these are often the same people that argue private businesses should be able to operate the way they want.
Private entities, including online platforms, are not bound by the first amendment, which applies only to action by the government. Private actors are bound by corporate policies and market forces…