Stock Sector - NYC Councilman Aims to Regulate Use of Face-Screening Technology

Businesses also use the tool for security by saving an image of someone they don’t want in the store, such as a shoplifter, and matching it against footage of customers entering the premises. Companies also use it for commercial purposes, such as researching shopping trends, according to Carl Szabo, vice president of NetChoice, an e-commerce trade association supporting the use of facial recognition by businesses.

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