SF Gate – Tech startups expand political lobbying efforts
“Those ads are aimed at allies,” said Steve DelBianco, executive director of NetChoice, a trade association of e-commerce companies, including Lyft. “The only way you will battle 100 years worth of heavy contributions and relationship building (with politicians) from traditional industries is to mobilize voters and allies to your side.”
It can be harder to corral legislators on this issue, “because it rarely breaks cleanly along party lines,” DelBianco said.